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Maximizing an audience for your online session

A great question was asked in the Presenters Group by Kristina Stoney on Promoting Your Session for the Global Education conference. An audience or even any participants at all, can never be guaranteed as there is no need to pre-book. Often the most popular global times have two other simultaneous sessions against it. The sessions are recorded so even if the number of participants is small or non-existent people will listen to the recording at a time that suits them. Here are some ideas:-

  1. .Book an appropriate time for your session: Consider your potential audience and what time of day would suit them. Peak European, American, African, Asian, Pacific times will all be different.Time zones are a complicating factor. Some times of the day will be more popular eg outside school hours, times when certain continents are awake - but as the globe is involved no one time can suit all.
  2. The session title" Have a 'captivating' and appropriate session title.
  3. The description: Your description sells your session. Ensure that your description of your session is comprehensive and fully explains what a person can expect to learn by attending. Dot points can make great summaries. 
  4. Tags: tags are essential as they make your presentation searchable. Make sure you have added all the appropriate conference tags that apply to your session in the tags section. If you want to add or change tags, goto options>change your tags and edit them. The conference strands and therefore tags are 2012Teachers 2012Students 2012Curricular 2012Policy 2012Gaming 2012GetIdeas. Do  not leave spaces between the year and the title as the ning sees a space as indicating a new tag.
  5. Blog about it: If you have an existing blog, post about it. If you do not, on your home page, you can choose blogs> add a blog and write more about it there. Add some questions to your session. Ask others what they might like to know.
  6. Encourage conversations and networking. As people reply to your submission proposal, it pushes it up the top of the list of discussions catching the attention of those who log in at that time. Encourage replies or responses
  7. Twitter: this can be the most powerful tool of all. Tweet out the fact that you are presenting over the next few weeks, add the link to your session, add the conference tag #globaled12 in your tweet and other #tags that might be appropriate. Tweet out any blog posts that you write. Ask some questions pertinent to your session on twitter. Tease people to attend your session by adding a number of tweets that reflect what they might learn. Make sure you tweet your session several times the day before and just prior to the actual session, adding the link to get into the room if you know it, or else to the program page. Let them know how many hours away the starting time is. Build your PLN in twitter and follow many who are presenters and members of this ning. Twitter is a powerful networking and broadcasting tool.
  8. Tweetchat: add the conference tag #globaled12 into tweetchat and watch it update. Make sure you respond to others tweets, retweet appropriate ones and gain a profile amongst other followers of the tag. Follow those who tweet with the tag. Most will follow you back.
  9. Email any of your connections, email lists or members of subject associations who may be interested.
  10. Get active here: Ensure you promptly reply to any comments that you get. Visit others' submissions especially those with similar topics, leave a comment and strike up a conversation and activity. Keep your profile prominent with activity on this site.
  11. Form a group based on the nature of your presentation, on this ning for others to join. Join a group that is of interest to you.
  12. Membership of other groups eg nings or educational facebook groups - add blog posts, discussion topics on any other social networking sites that might interested
  13. Add updates to the Global Education Conference Facebook page

All the best to those who are presenting. In past conferences, I have sat in on sessions of 1 participant and others of 100 or even 200. Many factors affect numbers - hemispheres, time zones, days of the week, interest in the session, the country you live in, the alternative simultaneous sessions, school and work timetable and commitments etc.

However, be proud that your session is global and that you are now a global presenter. It is recorded for anyone across the world to listen to. Delight in the fact that you have been part of an innovative and cutting edge online conference.

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Comment by Leslie Davison on November 10, 2012 at 2:45am

Hi Anne,

I appreciate your advice.  I'm looking forward to dragging (nicely, of course) quite a few teachers into my session just so they can see what participating online is all about. Attending a conference online is still quite new to many people at my school. I'm confident with a little hand-holding they'll be visiting many of the amazing sessions on their own and then possibly presenting in the future.  Thanks again for sharing!  


Comment by Anne Mirtschin on November 5, 2012 at 3:07pm

Hola Cediel, El enlace va a subir varios días antes de la conferencia. Por lo tanto, puede usted por favor informe a su red a la que se les informará tan pronto como se sube?

Hi Cediel, I will write this in English too and hope you can translate. The links will be going up soon. Some presenters are still in the process of booking their sessions. Could you please tell your friends and network that you will give them the link as soon as you get it? Make sure they know the day and time and keep that free. All the best!

Comment by Cediel Romero on November 5, 2012 at 9:50am

hacia q link dirigo mis visitantes para que puedan ingresar a mi conferencia?

como busco el link de mi conferencia?


Comment by Sebastian Panakal on November 1, 2012 at 12:54pm

Thank you Anne. I am going to implement it word for word.

Comment by Liz Cormack on October 29, 2012 at 11:50pm

great advice, thanks so much!

Comment by Graciela Amaya Maidana on October 28, 2012 at 9:07pm

Gracias Anne por los consejos.

Un abrazo!

Comment by Mada on October 28, 2012 at 9:45am

Muchas gracias por los consejos. Mada

Comment by Chryssanthe Sotiriou on October 28, 2012 at 12:26am

Thanks Anne

Will follow your advice

Comment by Tatyana Chernaya on October 27, 2012 at 3:38pm

Thanks for your tips, Anne.

Comment by Lucy Gray on October 27, 2012 at 5:42am

Excellent, excellent advice, Anne! 

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